Market Expansion, New Features, and 100% Customer Retention Boost App's Demand

CHARLESTON, S.C., Sept. 29, 2016 (GLOBE NEWSWIRE) -- SafeStop, the industry's leading school bus tracking app, has enjoyed a robust start to the 2016-2017 school year with significant geographic expansion, continued strong subscriber rates, and new features including a streamlined user interface.

The government recognizes that school buses carry precious cargo. That’s why certain school bus safety laws were implemented to protect your children. In some states, school buses are even equipped with auto-sensing cameras that photograph motorists who violate school bus traffic laws.

New Jersey traffic rules for bus stops

School bus operations are regulated at the state level, which is why the laws and traffic rules for bus stops vary across the country.

What may be legal in one state may be illegal in another, and vice versa. For example, in Alaska, vehicles must stop for a school bus that is loading or unloading passengers. However, vehicles are not required to stop if they are on the opposite side of a divided highway.

Being a millennial mom or dad is a tough job, especially when your children would rather stare at a glowing screen than study, play outside, or socialize with friends. Kids these days, right? However, modern technology also provides many benefits to busy parents.

For example, cell phones enable parents to stay in touch with their children from anywhere at any time. So, doesn’t it make sense that as a parent, I should also be able to track my bus online or from my phone? After all, that yellow vehicle is responsible for safely transporting your child every school day.

Today’s cars have seat belts, numerous airbags, rear-view cameras, anti-collision brake systems and shatter-proof glass. Yet many school buses do not have seat belts. As a parent, this may come as surprise to you, and you may worry about your child’s safety. So, why don't school buses have seat belts?

This issue has been carefully considered by transportation and safety experts for many years and the lack of safety harnesses on school buses is intentional. Are the experts correct? 

Let’s examine both sides of this issue.

Imagine you’re at the car dealership about to purchase a new car, SUV or minivan. Does color matter? What color would choose and what colors would you avoid? If you are like most people, you will probably avoid loud, ostentatious colors, like say, school bus yellow.

However, school buses are only ever yellow. You never see black, brown, silver or tan school buses because these vehicles carry precious cargo and must be immediately apparent to everyone on the road.

Can you share a little about the SafeStop mobile app?

Our app, SafeStop, solves the mystery for the parents whose children we transport every day. “What bus is my child on?” “Where is the stop located?” And most importantly, “What time is the bus going to arrive?” And parents want to know all of this in real-time. The app provides all this info plus timely push notifications to your mobile device for service-related issues that may arise while the bus is en route.

SafeStop is the fastest growing and industry-leading school bus tracking app and the new normal in the school transportation industry, connecting parents and school officials with the vehicles transporting their children. Giving unfiltered information directly to parents has always been perceived as a negative in our industry; there are many layers, it’s complicated, and this app cuts through all the communication bureaucracy involved in our industry. This is the disruptive!

Safety and convenience are two words every parent wants to read. The SafeStop mobile app offers parents and caregivers both.

Combining technology with the security that parents and school administrators need, SafeStop is a secure school bus tracking app that puts you in real-time communication with the bus your child rides.  With service available anywhere in the country, SafeStop offers a robust array of expanded features including:

When our customers ask us, “What is the best part of working at SafeStop?” The answer is of course, our people! Every month we spotlight one of our awesome employees. These spotlights will highlight their experiences, accomplishments at SafeStop, and fun facts about what makes them great!

This month, we're featuring Stephen Rosling, Project Manager of Routing Services, who has been with SafeStop for about a year.

The conversation around whether or not schools should use uniforms evokes passionate arguments from both sides. Those against uniforms claim they are unconstitutional and stifle freedom of expression. Proponents of uniforms claim they reduce violence and gang activity.

For many years, only private schools required students to wear uniforms. Today, a large percentage of public schools have also implemented a school uniform policy. According to the National Center for Education Statistics (NCES), from 1999–2000 to 2013–14, the percentage of public schools requiring students to wear uniforms increased from 12 to 20 percent. The general view is that uniforms are a sign of order and students in private schools have more discipline.

When you ride in a motor vehicle, minutes feel like, well, minutes. However, when kids, especially young children, ride in a car or bus, a short period of time can feel like forever. And a bored child can quickly turn into a rowdy and disruptive child.

In addition to saving the bus driver from daily headaches, school bus games provide entertainment and safety for all passengers on board. Games designed for school buses keep children in their seats and happily distracted for the duration of their journey to and from school.